Toll Brothers is lining up a second, larger product line at its Mapleton community in south Utah County. The Crest Collection will offer one- and two-story homes of roughly 5,000 to 6,200 square feet starting in the mid-$900,000s, with site work already underway near E 7600 S and Woodland Avenue and sales expected to open this winter, the company said in an Oct. 30 announcement (via Toll Brothers).
Plans in the collection run from three to eight bedrooms and two to six baths, with garages for up to four cars. Toll is pitching home offices and finished basements as options. The company also says one Crest home will be a showcase model in the 2027 Utah Valley Parade of Homes.
The Crest page on Toll's website lists eight plans, a mix of modern farmhouse, prairie and mountain modern elevations. The listed sizes there run a bit wider than the release, from about 4,100 square feet on the smallest plan to about 6,550 on the largest, and every plan is still marked "coming soon." Treat the specs as preliminary until sales open.
The Crest homes sit a step above what Toll is already selling in Mapleton. The Heights Collection, which opened for sale this summer, covers homes of about 4,000 to 5,200 square feet, and Toll's site lists it from $764,995. When Toll announced the Heights opening in July, it said the Crest Collection would start in the low $900,000s and open in fall 2026. The new release moves that to the mid-$900,000s and a winter opening.
That July announcement also gave the Mapleton community a head start on name recognition. Toll's Kamas Farmhouse model was in the 2026 Utah Valley Parade of Homes and picked up a Judge's Choice award, according to the company. Putting a Crest model in next year's show follows the same playbook.
The Parade is a big stage for Utah County builders. The Utah Valley Home Builders Association's 2025 entry for an NAHB Association Excellence Award says that year's event featured 41 homes from 38 builders over three weekends and sold about 40,000 printed and electronic tickets, with individual homes drawing anywhere from 1,400 to 28,000 tours.
Toll is selling the Mapleton location on its quick access to U.S. 89 and U.S. 6, mountain views and the Nebo School District. Josh Clark, Toll's division president in Utah, called the community "a perfect blend of luxury and small-town charm."
Toll's activity in the city isn't limited to one site. A Mapleton Planning Commission packet from September 2025 names Toll Brothers as developer on the preliminary plat for Mapleton Village Upper, a 118-lot subdivision split into four phases in the city's PD-1 planned development zone. City staff described lots from about a quarter acre to more than a half acre on roughly 57 acres, with about 37% kept as open space and a natural-surface trail system. The staff report also tied each phase's final approval to road connections, since city code caps an access road at 30 lots. The public records we reviewed don't say whether that plat is part of the same community Toll is now marketing, so it isn't clear how the two line up.
The south end of Mapleton is busy beyond Toll, too. In January, the planning commission took up Edge Homes' 51-lot Plat J in Harmony Ridge, a roughly 460-acre development along U.S. 89 and U.S. 6 that the city council approved for up to 990 homes in 2023.
Why it matters for Contractors
Homes in the 5,000- to 6,000-plus-square-foot range with finished basements, four-car garages and optional offices mean a lot of trade hours per house. Site work is already moving, and a Parade model has a hard deadline, so framing, mechanical, finish and landscape crews in Utah County could see Toll bid packages for the Crest homes over the next several months.
National builders usually run their own purchasing and approved-vendor lists, so the easiest door in for a small shop is through Toll's Utah division or the larger subs it already uses. If you want work tied to the Parade model, get in early: those houses get extra finish scrutiny and a fixed opening date.
For local custom and semi-custom builders, the takeaway is pricing. A national builder selling 5,000-square-foot homes in the mid-$900,000s in Mapleton sets a reference point that buyers will compare against your bids.